KRIMP Lifestyle

(Project Year)

(©26)

(Services)

Brand Identity Logo Design Logo Animation Brand Guidelines UI/UX Design Shopify Development E-Commerce Setup SEO Setup

(The Big Question)

KRIMP needed more than an online store, it needed a distinct identity and digital foundation for entering the women’s loungewear market. The challenge was to establish a recognisable visual language while creating an e-commerce experience that felt modern and brand-led, yet remained practical for the KRIMP team to independently manage products, inventory, orders, and future growth.

(The Objective)

Build a Brand Worth Wearing

Build KRIMP as a cohesive loungewear brand from identity to e-commerce, creating a distinctive visual system and Shopify experience that makes product discovery effortless while giving the internal team a practical foundation to manage and grow independently.

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(Outcome)

KRIMP launched with a unified identity and a complete Shopify ecosystem ready for commerce. From brand guidelines and animated assets to responsive shopping, payments, shipping, analytics, and SEO foundations, the business now has a consistent digital system designed to support future collections and growth.

(Responsiveness)

The complete shopping experience was adapted for mobile, ensuring smooth navigation, effortless product discovery, readable content, and consistent brand experience across every screen size.

BBMh responsive e-commerce website design for KRIMP, adapting product browsing and shopping into a seamless mobile experience.

BBMh responsive e-commerce website design for KRIMP, adapting product details and imagery into a smooth mobile shopping experience.

Related Works

BBMh website project thumbnail showcasing a bold, responsive digital experience presented through a dynamic laptop mockup.

Bold Frame Studio

BRIA

(©26)

BRIA